Putri Novita, Lestari and Ferry Putra, Samudra and Siska Ernawati, Fatimah (2025) From Cash to Digital: The Impact of Trust and Cashless Payments on Consumer Behavior. Jurnal Manajemen (Edisi Elektronik) (JM-UIKA), 16 (3): 723-735. pp. 723-735. ISSN 2301-4628

Umiyaroh, Umiyaroh and Icha Dinda, Lestari Oktavani and Siska Ernawati, Fatimah and Soesanty, Maulany (2025) The Impact of Customer Testimonials and Brand Trust in Women's Hijab Repurchase Intention in Cirebon. Indonesian Journal of Business and Entrepreneurship (IJBE), 11 (3): 519. pp. 519-529. ISSN 407-5434

Asroful Adim, Anshori and Asep Epriana, Nur Holik and Prattana, Srisuk and Siska Ernawati, Fatimah (2025) The Effects of Positive Emotions and Bonus Packs in Encouraging Impulse Buying. Jurnal Manajemen dan Bisnis (MABIS), 24 (2). pp. 324-336. ISSN 2477-1783

Sindi Puji, Santoso and Nadila Tri, Natasya and Siska Ernawati, Fatimah (2025) Cognitive and Affective Factors That Influence the Purchase Intention of Live Consumers. Jurnal Ilmiah Bisnis dan Ekonomi Asia, 19 (02): 09. pp. 250-265. ISSN 2620-875X